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About us
Services
Strategy

Website planning that transforms growth plans into results.

Design

Conversion-focused designs that guide visitors to action

Development

Expert Webflow development delivering reliable performance and integrations

Advanced development

Complex integrations connecting websites to business-critical systems

Ongoing support

Continuous optimisation keeping your website driving results

Latest Case Studies
MSOS
Outdated Squarespace website not aligned with business goals of serving five user groups with complex backend integrations
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A partnership that continues after launch

Continuous SEO, GSO and performance optimisation, proactive improvements, and ongoing partnership from £2500 per month.

Our support services ensure your website keeps driving results whilst you focus on growing your business.

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Why continuous optimisation drives business growth

Websites need ongoing attention to maintain peak performance. Market conditions change, technology evolves, and user expectations shift.

Without continuous optimisation, even the best websites lose their competitive edge.

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Continuous alignment with business goals

Your website evolves with your growth plans and changing objectives.

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Market trend responsiveness

Stay ahead of industry changes and emerging opportunities through proactive updates.

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Performance consistency

Regular monitoring and optimisation ensure your website maintains the speed and reliability that converts visitors into leads.

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Competitive advantage

Ongoing improvements keep you ahead of competitors using static websites.

From go live to continuous improvement

Our retained service transforms your website from simply a launched project into a continuously optimising business asset.

Every stage focuses on maximising your investment.

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Regular performance audits

Monthly analysis of website performance, user behaviour, and conversion data. We identify opportunities before they become problems.

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Security updates and monitoring

Proactive security measures, software updates, and continuous monitoring. Your website stays secure and stable without interrupting your business operations.

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Content updates, SEO and GSO improvements

Fresh content, search optimisation, (traditional and AI) and technical improvements that keep your website visible and engaging for your ideal prospects.

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Collaborative alignment with business goals

Regular workshops and planning sessions ensure every improvement supports your evolving business objectives and growth plans.

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Support scaled to fit your needs

Example retained support plans.

Starter Support
£2500/mo
Includes:
Monthly performance reviews
Security updates and monitoring
SEO and GSO improvements
Phone and email support
Growth Partnership
£4500/mo
Includes:
Everything in Starter Support
Quarterly strategy sessions
Advanced performance optimisation
Content updates (8 hours)
Technical improvements
Priority support
Scale Support
£7500/mo
Includes:
Everything in Growth Partnership
Monthly strategic planning
Advanced development (12 hours)
Conversion rate optimisation
Dedicated account management
Discuss your requirements
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Technology that saves time and drives results

Our toolkit ensures every hour of your retainer delivers maximum value whilst keeping collaboration simple and effective.
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  • ClickUp
    Project management, task tracking, time monitoring and team communication all in one place.
  • Google Docs
    Easy document sharing, feedback and text editing without version confusion.
  • Figma
    Design feedback and editing that keeps creative work moving smoothly.
  • Webflow Analytics
    Built-in performance monitoring and reporting that shows exactly what's working.
  • Real conversations
    Face to face meetings at our office, Google Meet calls, and yes, we still pick up the phone!
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From site live to business as usual

Our partnership starts the moment you go live.

We continue to work with your team auditing, optimising, and evolving your site to drive your business growth.

Book a discovery call
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Foundation: initial set up

Complete audit and baseline setup. We understand what's working and spot immediate opportunities.

Plan: monthly priorities

Monthly strategy sessions to identify priorities and opportunities based on your changing business goals.

Implement: execution and deliver

Execute improvements, security updates, performance optimisations, and content changes. Consistent results every month.

Review: measure impact

Measure results, analyse performance data, and assess impact on your business objectives.

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Evolve: refine and repeat

Adjust approach based on findings and plan next month's improvements. You're always in control with regular updates and proactive recommendations.

Real results for ambitious businesses

See how we've transformed websites into valuable business assets

My Ripple

Prototype wearable device with no digital presence or strategy for investor-ready proposition

View project
Strategy
Design
Development
Advanced development

MSOS

Outdated Squarespace website not aligned with business goals of serving five user groups with complex backend integrations

View project
Strategy
Design
Development
Advanced development
Ongoing support

Willbox

Outdated WordPress website not aligned with business goals, limiting customer enquiries

View project
Strategy
Design
Development
Advanced development
View all case studies

Efficient collaboration that respects your time

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Discovery

We map how your website will drive leads and support your growth plans

Ideas

Clear tactics, measurable outcomes

Design & Development

We design, you react, we adapt. Regular updates, no surprises

Launch

Your website goes live. Ready to drive results from day one

Ongoing Support

Monthly planning, quarterly reviews, continuous optimisation

What our clients say

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Name Surname
Position, Company name
Webflow logo
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Name Surname
Position, Company name
Webflow logo
"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique.
Name Surname
Position, Company name
Webflow logo
"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique.
Name Surname
Position, Company name
Webflow logo
It is a pleasure working with the team at Summit. They took the time to understand our business, processes and the messaging before designing and building a superb new website, collateral and social media activity. We are thrilled with the outcome and would happily recommend them. They have gone above and beyond to support the development of Keysafe!
Gareth Fowler
KeySafe TV
Mike and his team have been brilliant from the very first meeting to the time our website went live! Pointed us in the right direction on certain things we hadn’t thought of. Nothing is too much for these guys!
Nicky Knight
Portsmouth Golf Centre
I could’ve got someone at half the price, but it would’ve taken 6-8 weeks and would not have been as good. As far as I’m concerned it was money well spent. It is like getting London firm quality for Winchester prices.
Rod Lane
My Ripple
The collaboration with Summit Digital transformed both our brand identity and our ability to inspire customers online. The new website perfectly captures the magic of our Alpine experiences whilst making it simple for customers to plan their perfect ski holiday.
Catherine Crompton
The Summit team were instrumental in getting us to this stage in our business development. They have delivered an incredibly powerful design on time and in budget. I would recommend them any day!
Roger Ward
Experience Hampshire
We've worked with Summit Digital for the past few years, on a few evolutions of our website and also IT commercial infrastructure. They have been knowledgeable, responsive and very pleasant with whom to work. I would certainly recommend them, and we will continue working with them in the years to come.
Dr Spike Briggs
MSOS

Insights that drive growth

Practical guidance for ambitious businesses ready to scale

November 18, 2025

Website strategy planning for 2026

Your website has the potential to be one of your most powerful business tools, if you ensure it’s on the agenda for your 2026 budget conversations.
November 18, 2025

The hidden costs of cheap design

If your website was built cheaply three or four years ago, the costs don't appear on an invoice; they impact your business in ways that may take months to recognise.
November 18, 2025

Why ambitious businesses migrate from WordPress to Webflow

Is your website technology holding you back? Can Wordpress scale with your ambitions, not against them?
View all insights

FAQs

What happens if we need extra work beyond our retainer plan?

We discuss requirements and provide transparent pricing for additional work. Many improvements fall within existing retainer scope because we're proactive about maximising opportunities. When additional work is needed, we explain why it benefits your business and provide clear pricing.

Do you provide monthly performance reports for websites?

Monthly performance reports show exactly what we've accomplished and how it impacts your business results. You'll see lead generation improvements, site performance metrics, and conversion optimisations. Clear reporting that proves your investment delivers measurable returns.

Can website retainer plans scale with business growth?

Absolutely. Our retainer plans scale with your business requirements and growth ambitions. We regularly review your needs and adjust support accordingly. As your business grows, your website partnership grows with you.

How quickly do you respond to urgent website issues?

Priority clients receive same-day response for urgent issues. All retainer clients get response within 24 hours for urgent website problems. We monitor your website continuously and often identify issues before they impact your business. Emergency support ensures your lead generation never stops.

What's included in website retainer support?

Performance monitoring, security updates, content changes, SEO and GSO improvements, and proactive optimisation recommendations based on your business goals. Our retainer support transforms your website from a static asset into a continuously improving lead generation machine. Monthly performance reviews identify opportunities before they become problems.

What ongoing support do you provide after website launch?

Comprehensive retainer support starting at £2500 per month including continuous optimisation, performance monitoring, security updates, strategic reviews, and proactive improvements. We're your long-term digital growth partner, not just a website builder.

Do you offer emergency website fixes?

While our focus is on comprehensive projects and ongoing partnerships, we help existing clients with urgent issues through our retainer support. For businesses seeking quick fixes to sites not built by us, rather than strategic improvements, we're probably not the right fit.

How do you measure ongoing success?

Through key performance indicators like lead generation improvements, conversion rate increases, site performance metrics, and overall business impact. We provide regular reporting and use data-driven insights to guide continuous optimisation efforts.

Do you provide training for our team?

Yes, we offer comprehensive training sessions tailored to your team's needs. This ensures everyone is comfortable using the new systems and tools. Our goal is to empower your team for success while remaining available for ongoing support.

Can I cancel retainer support anytime?

Yes, you can cancel with appropriate notice period as per your contract. We aim to provide continuous value, and if you feel it's not meeting expectations, we'll respect your decision. However, most clients find the ongoing optimisation essential for sustained performance.

What if I need additional work beyond the retainer?

We can tailor solutions to fit your evolving needs. Our team is flexible and ready to assist with specific projects, major enhancements, or strategic initiatives. We'll provide clear proposals for any work beyond the standard retainer scope.

How does retainer support work in practice?

Monthly strategic reviews, ongoing performance monitoring, proactive optimisation suggestions, and immediate response to any technical issues. We schedule regular check-ins to discuss website performance and identify opportunities for improvement.

View all FAQs

Ready to work with Webflow experts who understand your ambitions?

Let's discuss how we can help you achieve your growth goals.

Book a discovery call
Get in touch
Summit logo
Creating high-converting websites that consistently drive leads. 
23 years of expertise. Webflow Enterprise Partner.
Winchester, Hampshire
01962 388 888
studio@summit-digital.co.uk
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